Friday, April 20, 2007

OECD on the Participative Web

The OECD has recently issued this report on the participative Web and user-created content. This is a very important document tackling some of the questions we have pondered in class:
This study describes the rapid growth of UCC, its increasing role in worldwide communication and draws out implications for policy. Questions addressed include: What is user-created content? What are its key drivers, its scope and different forms? What are new value chains and business models? What are the extent and form of social, cultural and economic opportunities and impacts? What are associated challenges? Is there a government role and what form could it take?
Happy reading!

cheers,
B.

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